Echinacea is a perennial herbaceous plant with an erect stem that grows from 50 to 120 cm tall. It blooms from summer to late fall, depending on climatic conditions. It thrives best in well-drained soil and full sun. Native to eastern and central North America, it is widely cultivated for its medicinal properties. Echinacea acts as a powerful immune stimulant, improving the body’s defense system.